Would you like to develop better Value Propositions in less time?
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Value Proposition Supercharger combines the best design thinking methods to unlock the power of the Value Proposition Canvas. You get reusable intuitive video lessons, self-guided activities and focused instruction that make it easy to develop product and service concepts that are ready to share and test.
Sessions take place in Zoom and dedicated workspaces in either Mural or Miro. You get access to all materials following the sessions to continue working and sharing with others as you wish.
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DAY ONE
Make the most out of your customer research
CUSTOMER PROFILER
Session 1 - Monday
FOCUS
Synthesise and priortitise customer research in preparation for developing new product and services ideas.
ACTIVITY
Use existing research to develop a customer profile that prioritises jobs a customer is trying to get done, the pains that frustrate them, and the gains they seek.
OUTCOME
You'll be ready to generate product and service ideas that relieve pains and increase gains.
DAY THREE
Generate breakthrough ideas that relieve pains and increase gains
VALUE MAPPER
SESSION 2 - WEDNESDAY
FOCUS
Use prioritised pains and gains to stimulate multiple new product and service ideas.
ACTIVITY
Generate the best questions to inspire many ideas that create gains and relieve pains. Prioritise ideas that have the most impact for the least amount of effort.
OUTCOME
You'll be ready to develop prioritised concepts more fully so you can share them with others for feedback.
DAY FIVE
Bring a value proposition to life
VALUE PROPOSITION POSTER
SESSION 3 - FRIDAY
FOCUS
Explain how a specific concept helps a customer get a job done by reducing their pains and increasing their gains.
ACTIVITY
Pinpoint and describe exactly how value is going to be created for a customer. Show how the customer will experience the new idea. Clarify any assumptions.
OUTCOME
You'll have a powerful way to share an idea, gather feedback and rally support for its development.
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Dates & Times
AMERICAS • 12:00-14:00 EST/GMT-5
31 October - 4 November 2022
Monday, 31 October
Wednesday, 02 November
Friday, 04 November
EUROPE • 10:00-12:00 CET/GMT+1
31 October - 4 November 2022
Monday, 31 October 2022
Wednesday, 02 November 2022
Friday, 04 November 2022
ASIA-PACIFIC • 10:00-12:00 AEDT/GMT +11
31 October - 4 November 2022
Monday, 31 October 2022
Wednesday, 02 November 2022
Friday, 04 November 2022
No risk pricing
The first session is free! That’s our guarantee.
US$285 per person for the remaining two sessions. 10% discount for teams of any size.
What you get:
14 high-quality instructional videos
7 shareable templates
14 worked examples
Lifetime access