Our Clients Say /

This is what you've told us:

Strawberry
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Strawberry...

"What Could Be is a great name for a company and I was intrigued by their seminar ... Whilst I've been around the block a few times there were still a few thin...

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The Brand Coach
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The Brand Coach...

"Brands today are living, breathing entities more than ever before and service design provides an innovative yet practical link between strategy and creative. The workshop ...

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Click Industrial Design
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Click Industrial Design...

"I've been interested in Service Design for a while prior to the workshop as it's a logical step for our business to take in order to extend our current offering us...

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Vivid Creative
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Vivid Creative...

“I came out appreciating that Service Design should underline our whole approach as an agency. It’s a process that will deliver strategy for your agency and help bui...

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John Barnett - Business Architect
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John Barnett - Business Architect...

"The What Could Be approach to strategic thinking has important lessons for a whole range  of organisations. The format for the day strikes a great balance between pro...

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Eskimo Creative
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Eskimo Creative...

"An inspiring and fun day well balanced with a good dose of design business strategic thinking and project problem solving and process. 'What Could Be' provided us ...

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Elmwood
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Elmwood...

“I’ve worked with the guys at What Could Be; they’re good people, bringing a strong service design process perspective to the world. They are talented workshop...

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The Engine Room
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The Engine Room...

"A very interesting day spent in an equally nice location. After an enjoyable, relaxed and informative day I came away with an appreciation of how service design could affe...

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Fat Media
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Fat Media...

“What Could Be is a great name for an organisation that definitely makes you think differently about the work you do, gives you the confidence to do more and the stimulus ...

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JP74
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JP74...

"The day's session was great. It highlighted some things we've been doing and saying without us really quantifying exactly why we've been thinking this way. Put...

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Creative Lancashire
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Creative Lancashire...

"It’s Creative Lancashire's mission to encourage creative excellence through a range of business development support and strategic partnerships.  Our on-goin...

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Peter & Paul
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Peter & Paul...

“A day very well spent! An incredibly useful and insightful experience that brought one of those epiphany moments. I have no doubt that service design will, in the short t...

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The Engine Room
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The Engine Room...

"A day spent in the company of What Could Be is a stimulating and thought provoking experience. I expected a presentation explaining how service design will be the next big...

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Keane Creative
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Fiona Keane

"Some great ideas and useful tools to help design agencies develop strategic thinking.  An invaluable day. Don’t be put off by joining other design agencies for ...

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Wash Design
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Wash Design...

"I found the day really useful as it made me realise that our design thinking is heading in the right direction. The industry is going through some major changes mixed with...

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Spinach
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Spinach...

"A really useful, insightful and engaging day. The team posed questions about where our industry is heading and tackled them head on with live case studies, creative thinki...

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Peter and Paul
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Peter and Paul...

"Really enjoyable ... a great idea ... I think the tools will be useful" Heather Ditch, Director, Peter and Paul

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Steve Richardson
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Steve Richardson...

"What Could Be originally enlisted my services to take some photographs during the morning session of their Service Design Workshop. I arrived expecting to be busy taking p...

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TEDCO
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TEDCO...

“There’s some gold dust here. You get to see inside a process while working on it. It’s self reference makes it all the more powerful.” Doug Scott, C...

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